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Annamaet Partners with The Marine Stewardship Council (MSC)

10/05/2016

Annamaet Petfoods is happy to announce an exciting partnership with the Marine Stewardship Council (MSC) for the launch of our newest canine formula, Annamaet Sustain®.                                

The fish source used in Annamaet Sustain® is a sustainable and MSC-certified wild caught Pacific cod.  This palatable formula is a grain free, fresh meat formula, that also provides a stable source of Omega 3 Fatty Acids.  As demonstrated by the blue ecolabel on each bag, the MSC certified seafood in Annamaet Sustain® can be traced back to a trusted, sustainably-managed source.  It is important to trust where your fish is from. A pet food certified to use the MSC ecolabel must undergo a yearly inspection of their plant and sourcing.  Also, in order to place the MSC ecolabel directly on a product’s packaging, over 95% of the fish used must be MSC certified.  In Annamaet’s case, 100% of the fish used in Annamaet Sustain is MSC certified.

The Marine Stewardship Council (MSC) is an international, independent non-profit organization which sets a global, science-based standard for sustainable fishing. MSC certification is the world's most recognized standard for sustainable wild-caught seafood.

MSC certified fisheries are agents of change in safeguarding the health of the world’s oceans. By employing sustainable fishing practices, they manage fisheries so that stocks can replenish and ecosystems remain healthy.

Only seafood from fisheries that meet MSC’s strict standard for sustainability can be sold with the blue MSC label. These fisheries ensure that fish are caught at levels that allow fish populations and the ecosystems on which they depend to remain healthy and productive for this and future generations.

MSC certified consumers can trust that fish and seafood products with the blue MSC label have been responsibly caught by a certified sustainable fishery.

The organization’s mission is to use the blue MSC label and fishery certification program to contribute to the health of the world’s oceans by recognizing and rewarding sustainable fishing practices, influencing the choices people make when buying seafood, and working with our partners to transform the seafood market to a sustainable basis.

For more information about Marine Stewardship Council:  https://www.msc.org/

For more information about Annamaet Sustain®: http://annamaet.com/products/Annamaet_Sustain